11 March 2010. In this eTailing Industry M&A Overview, M&A International experts detect a high level of activity despite the economic downturn.
Despite extremely adverse global macroeconomic conditions in late 2008 and throughout 2009, eTailing has performed well. Sales growth of 6.4% in 2008 and 4.3% in 2009 compares very well with declining traditional retail sales. Ever increasing broadband penetration is but one of several factors that suggest that eTailing will continue to grow.
eTailing M&A activity has remained largely stable and well-supported. Such performance reflects the desire of traditional retailers to enhance their model by adding B&C (Bricks and Clicks) capability, existing players’ needs to consolidate, the increasing determination of pure play eTailers to augment their existing product and service offering and a shift towards integrated marketing by multi-channel players.
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